Yo-Zuri Bullet Crank 7+

Brand new for the summer of 2021 is the Hardcore Series Bullet Crank 7+. A deep diving crank bait that gets down very quick into a depth range of 20-27ft depending on line size. Constructed from exceptional components and crafted with outstanding attention-to-detail, Hardcore is committed to providing anglers with the most effective and life-like lures possible and this new addition is no exception. This lure was designed by our top US pro-staff including Jason Lambert, Spencer Shuffield and Ryan Salzman in collaboration with our top Japanese pro-staff and lure designers. The result is a long casting, quick diving crank bait that doesn’t wear the angler out, a true weapon in the deep cranking game.

The Hardcore Crank 7+ features a new “Bullet Magnetic Weight Transfer System” which improves casting distance and accuracy by transferring a weight sled to the tail during the casting motion, which results in long, accurate casts up to 46% farther than the top competition. Simply put, this is the best casting deep diving crank bait on the market!